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Avoid Investing in a Sauna You’ll Regret: Best Practices for Commercial Sauna Design
FREE ONLINE WEBINAR
May 21st, 2025 | 9 AM PDT | 10 AM MDT | 11 AM CST | 12 PM EDT – A poorly designed sauna isn’t just inconvenient; it can cost your business tens of thousands of dollars. The wrong size, layout, heat source, or location can lead to wasted energy, higher maintenance, fewer guests, and a faster path to burnout.
In this interactive webinar, Cedar and Stone Nordic Sauna Co-Founder, Justin Juntunen, will be joined by fellow Co-Founder, Joel Vikre, for a practical deep dive on the real-world challenges of building a sauna business that lasts. From mobile saunas to destination bathhouses, they’ve helped bring to life some of the most iconic sauna experiences in North America—and along the way, they’ve made and witnessed costly mistakes. Now, they’re sharing what they’ve learned so you don’t make the same ones.
PANELIST:
- Joel Vikre | Co-Founder and Chief of Design and Innovation, Cedar and Stone Nordic Sauna, Duluth, MN
HOST:
interactive conversations
industry-leading voices
expert business tips
past
webinars
opening a sauna business?
This 12-month program focuses on six key areas that every sauna entrepreneur needs to launch a successful business: vision, experience design, sauna build, business model and plan, operations, and marketing. Through our thoughtfully conceived coursework, small group coaching, lectures, check-ins, and networking events you can chart your path toward opening a profitable business that also aligns with your core vision and values.
